We’re an innovative market research and customer insights agency, built for the now.



We work with Australia’s leading technology, service and retail brands.

Our approach is highly bespoke, innovative and analytical.
Everything great research should be.
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Quantitative Research

From traditional research to highly bespoke methodologies, quant is what we do best. We love numbers, so you don’t have to.


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Qualitative Research

Qual allows us to explore the underlying values, beliefs and fears that drive human behaviour. This makes us happy inside.


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Data Analytics

What can’t we see on the surface? Analytics is where human cognition and science collide. This is where the magic happens.

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Data Visualisation

Custom built dashboards, beautifully designed reports and engaging videos, all done in house. We bring data to life.


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PR & Content

Stats to help you tell your story, amplify your message and be the expert in your industry. We can help with that.


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Cultural Studies

Exploratory studies covering Australia’s culture and trends. We’ve done the hard work for you.

OUR WORK WAS RECENTLY FEATURED IN

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Aussies choose Kmart this Christmas!

More than 1 in 2 Aussies plan to shop at Kmart this Christmas, more than any other major retailer in Australia!

The results are in! We spoke to 1000 Australians about where they will be shopping, who they will be buying gifts for, how much they intend to spend and if they plan to regift those unwanted presents. Download the free report now…

View Now

Creating brand love beyond the ‘like’.

What’s the secret to forming a meaningful relationship with customers online? Why do consumers ‘like’ content but never buy from a brand?
We engaged over 1000 millennials to share their stories and perspectives on how brands can create brand love beyond the ‘like’.

Find Out More
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Our Team

Our highly skilled team is comprised of a unique mix of researchers, analysts, innovators and entrepreneurs. With decades of research experience and exceptional business acumen, you are in safe hands.


Senior Researchers
All senior team
Monthly customer interviews
35,000+
Cups of coffee
1823 and counting

How can we help?

We have consultants based in Melbourne & Sydney, servicing clients Australia-wide.
Get in touch to explore the right research solution for you.
  • hello@honeycombstrategy.com.au
  • 03 9521 7618
  • 164 High St, Windsor VIC 3181
  • GF, 111 Flinders St, Surry Hills NSW 2010

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