While most brands have a loyalty program, most suffer from a member base that is disengaged.
This self-assessment scores your program against the mechanisms that separate the top performers, then shows you where the friction sits and what to fix first.
Self-Assessment
The Loyalty Program Evaluation Calculator
Everyone has a loyalty program. Few have loyalty. Score your program against the model that separates Australia's top performers from the rest, and find out where your single biggest gain sits.
33 questions · 4 minutes · Instant results
Please answer about your current loyalty program, reflecting the experience a member would have with your brand.
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Want to turn your loyalty score into a strategy?
We can help you close the gaps. Talk to one of our project leads about what the research means for your loyalty program.
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